When I traveled through the US in October, I went to visit businesses that inspire me and to think about this blog amongst 22000 miles of travel. You would have noticed (my 5 readers) that for the month of October and November that I went radio silent. I was on holiday in the US and came back into peak online shopping season in South Africa.
While I traveled from New York to San Francisco I realised that my weekly recap posts were leading to no real value. I met readers in New York at the Gilt Groupe that solidified my point. The recap posts were great but after reading them – they go into the back of readers minds or are shared to teams.
After a long thought period I have decided that from this coming Sunday (evening CAT time) – I will be doing an ecommerce newsletter. I will continue to curate news that is relevant but it will be moved off my blog into the newly created newsletter. The original purpose of this blog was to be the place where I can share my thoughts with you my reader on topics that will effect your business and the ecommerce landscape.
Currently (and sadly I might add) I am the only user signed up for my newsletter – so sign up and join me in a new place but still with the news that you need to know.